A5 flyer & visual style for advertising to launch a new range of childrens fashion footwear. Target market: professional buyers at major UK trade event.
Strategy:
Key to this product is creating a distinct brand identity. We developed a strong visual style and a memorable strapline: Tough but not Rough.
Result:
A very successful launch. The brand made a splash amid a great deal of interest from national buyers. Rockfish have asked Design Inspiration to work with them to develop a fuller advertising strategy.